> For the complete documentation index, see [llms.txt](https://help.advance.blueeyes.tw/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.advance.blueeyes.tw/advertising/line-ads/what-is-line-ads.md).

# 什麼是LINE廣告？

目前在台灣LINE 是最多人使用的社群通訊軟體，擁有 2100 萬的月活躍用戶，根據LINE研究統計，12 到 65 歲的台灣民眾之中，有超過九成的用戶在一週內會使用 LINE 與親朋好友聯繫，使用頻率極高。

LINE廣告主要的版位包括Smart Channel、LINE TODAY、LINE 貼文串、LINE POINTS任務牆、LINE錢包。LINE LAP 廣告讓圖片或影像素材自然地呈現在九成以上 LINE 用戶會觀看的 Smart Channel、LINE TODAY、LINE 貼文串、LINE POINTS 任務牆及 LINE 錢包中，協助企業與品牌拉近與消費者間的距離，再透過導入競標模式，讓廣告主自行設定預算及受眾，使效益最大化。

![LINE廣告各版位](/files/-Mj3JovtoRtUmi5S9AXj)

{% hint style="info" %}
利用LINE廣告觸及大量潛在顧客，立刻委託[藍眼科技LINE廣告](https://advance.blueeyes.tw/line-lap-plan-guaranteed.php)！
{% endhint %}


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://help.advance.blueeyes.tw/advertising/line-ads/what-is-line-ads.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.